A well designed brand is an emotional experience as much as it is visual. It intuitively speaks to the heart.
logo and branding design
Branding is the soul of your business, and in my world, its voice is a whisper inspiring you to slow down. It’s within this space of noiseless composure that we will identify your ideal audience, enabling us to form a strong brand foundation, building out brand values and experiences. We'll uncover your strengths and analyse what makes your brand unique, helping you stand out successfully and grow abundantly.
Designing strong brand identities that communicate effectively and ultimately achieve results.
3. Stand out in a saturated market, illuminating your differences and strengths.
1. Draw in clients that are meant for you, inviting both return customers and referrals.
4. Increase credibility with a high-end, professional aesthetic that makes trusting you easy.
2. With clear and consistent brand visuals, you can charge your worth with confidence.
Benefits of branding
Brand strategy + story writing
Tagline generation
Suite of logos
Supporting brand patterns
Set of premium font selections
Custom brand colours + patterns
Brand book (10-20 pages)
Packaging design
Business card design + other print work
Social media design
Email signature design
custom logo + Brand Design
Your brand visuals will be custom-designed from the ground up starting with industry research, a foundational strategy and a moodboard with visuals. Please inquire for a quote with the specific deliverables you’ve been looking for. The following are potential services available to you.
brand strategy + story writing
Bring meaning to your visuals with this foundational step in the branding process. Our initial moodboard presentation will highlight your tone, audience, style, identity and more, starting us off strong as we embark on our journey to design your brand.
taking a closer look
the brand book
Upon completion of our work together, you will receive not only your logo designs and brand strategy, but also a guide that details how to maintain consistency in your brand. With logo placement instructions, universal colour codes and other applicable instructions, you will have an irreplaceable resource to refer to time and time again.
suite of custom logos
As opposed to a single logo design, all branding proposals typically include a suite of 3-6 logo variations, with supporting colours and fonts. For example: a round logo is ideal for a label or compact space and a horizontal logo is needed for website headers. You’ll always have a variety of logos to choose from for each unique application you may encounter.
Say hello and schedule a call to discuss your business, goals and review pricing. Following this, look forward to a custom proposal with 2-3 catered options to your specific needs. No two client proposals are the same and projects are based on your unique goals.
The process
Establishing your brand strategy is our first official step. I will present a moodboard with textures, fonts and colours to ensure that we are on the same page visually before designing your logos. This provides clarity, helping me design a brand that communicates your heart and speaks to your audience — bringing with it results.
Receive one, strategy-backed suite of logo designs, supported by colours, fonts and true-to-life mockups so you can see your brand at work. If needed, although rarely used, two sets of revisions are available.
As we near the completion of your logo and branding design project, I’ll organize your logo files into organized folders and compile a detailed brand style guide that will show you how to use your new brand visuals consistently, intentionally and strategically.
"Ederra Design did an amazing job at our website. She understood our vision and the turnaround was very quick. In addition to the design, her knowledge and understanding of colours/theme/social strategy was a huge asset. We are pleased to have continued working with her on additional social media branding since launching the site 2 years ago. They are always very responsive and professional. Thanks Ederra Design!
pATRICIA, ABBOTSFORD, bc
I had the pleasure of working with Agatha on my brand strategy, and I cannot recommend her highly enough. Agatha's approach goes beyond just delivering a service; she took the time to truly understand my business and its unique story.
Agatha effortlessly translated our discussions into a clear vision for my business, which has had a significant impact on our success.
If you're seeking someone who is not only skilled but also genuinely invested in your business, Agatha is the professional to partner with. Her dedication, insight, and creativity make her an invaluable asset to any project.
cArissa sparrow, psychoTHERAPIST, elora, on.
"I don’t really have the words to describe my experience other than Agatha “GOT” me. She had a clear idea of what I wanted and executed my vision even beyond my expectations. She found my voice, used phrases I said to her, used humour, found the things that make me stand out in a crowed and utilized them effectively. I turn to her every time I need support and I am amazed every time."
CANDICE, DOULA, COQUITLAM, BC
Thoughtful notes from heart-and-soul brands
Who I've worked with:
Women-led initiatives
High-end photographers
Sustainable clothing brands
Floral studios
Lashing studios
Stationery designers
Jewellery brands
Doulas + midwives
Luxury event planners
Beauty + skincare brands
Wholehearted women who are passionate about what they do and who they influence.
How long does a brand design take?
The timeline varies for each client, but brand designs typically take 3-5 weeks.
Does every brand design include strategy?
Yes, it is an essential part of building a successful brand that communicates effectively.
Do you offer payment plans?
Yes, I can provide a payment plan tailored to your needs.
What kind of packaging design do you offer?
I create a wide range of packaging designs from tissue paper and stickers to custom brand packaging and shipping boxes. Reach out for more information.
How do I book?
The first step is requesting a brief consultation. From there, I’ll send a proposal, contract and invoice to secure your project. On average, I book 2-4 months in advance so please reach out soon if you are interested.
