Rita Girn, a brand for a passionate therapist.
A therapist devoted to mindful, trauma-informed care, Rita needed a brand and website that reflected the depth of her approach while remaining warm, human and accessible. Her work is tender yet steady — a place where clients lead the pace, speak in their own language, and explore the stories that shaped them. The goal was to create an identity that held this balance with sincerity: grounded, spacious, attuned.
brand strategy | brand design
website design
Our favourite aspects of this work
The brand mark — a young sapling with roots extending quietly beneath the surface — became the heart of her visual identity. It symbolises what Rita offers so naturally: a gentle beginning, growth that is supported rather than rushed, and the quiet confidence that emerges when someone finally feels safe to take root.
